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Kofikada Coffee Roastery

Kofikada Coffee Roastery

This packaging series was designed to convey the particular quality of the Kofikada brand's Scandinavian way for roasting coffee. So as to emphasize the Nordic nature of these products, three different troll characters with fitting names were created. Dedicated illustrations feature on the packaging are used throughout all communications.

TEAM

Art direction: Adam Chyliński, Paulina Kozicka
Illustrations: Paulina Kozicka
Design: Paulina Kozicka, Anna Holik, Basia Kowal
Business: Aleksandra Powałowska
Client: KOFIKADA Coffee Roastery
Realization: 2020

Scope

concept
strategy
packaging design
logo
brand identity system

IDEA

To emphasize the Nordic nature of the products, three different troll characters with fitting names were created. They go by the names of "a Gourmet", "a Coffee Lover" and "a Connoisseur" and have become the representatives of this Scandinavian-style coffee brand.